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The CAL Marketing and CAL Legislative Committees are proud to sponsor…

The ADVOCACY INSTITUTE: Actions You Can Take to Get Support for Your Library Colorado Association of Libraries (CAL) Pre-Conference November 8, 2007 | 9:00 – 12:00 p.m.

What is Advocacy?

Advocacy is an action in support of a cause, idea, or group. This workshop will teach you about actions you can take to support your library. It will include setting your goals, building teams within your library and community, strategies for developing your message and how to get your message out.

Who should attend?

This workshop is appropriate for both beginners and those wishing to brush up on their skills. It will be geared towards public and academic librarians as well as Board members and Friends.

What will I get out of this workshop?

Attendees will learn skills to become an effective library advocate. There will be presentations on message development, coalition-building, and lobbying (in the broad sense of the word.)

Who are the nationally known presenters?

· Judith Gibbons, Chair, ALA Public Awareness Committee

 Director, Field Services, Kentucky Department of Libraries and Archives

· Marci Merola, Advocacy Specialist, ALA Public Information Office

How do I register? 

The 2007 Colorado Association of Libraries annual conference will be held Nov. 8-10 at the Holiday Inn DIA, John Q. Hammons Convention Center. Reservations for lodging at the Holiday Inn can be made anytime before October 9 by calling 303-371-9494; ask for reservations and reserve using group code: LIB

Questions? Shelley Walchak | [log in to unmask]

The Advocacy Institute is coordinated by the American Library Association's (ALA) Advocacy Institute Task Force of the Public Awareness Committee in cooperation with The Association for

Library Trustees and Advocates (ALTA), The Chapter Relations Committee, The Committee on Legislation and Friends of Libraries USA (FOLUSA). For more information on the Advocacy Institute, visit www.ala.org/advocacyinstitute. The Advocacy Institute is made possible by a grant from the Ford Foundation. For more information, visit www.fordfound.org.